MEET OUR FOUNDER ELIN ORESTEN

"We have a strong drive to change the way we view baby food." & "a clear vision that all children should grow up with a joyful relationship with food."

-Elin Oresten, co-founder and CEO

How it all started

"I started my Instagram account Knatteplock out of a great interest in exploring a different kind of baby food than the traditional one. When my daughter Bonnie was about to start eating solid foods, I wanted her to have a good start on her food journey. I ended up finding the magic of finger foods, and chose to explore that path with my daughter.

Over time, the account grew and children's food enjoyment became my passion. I wanted to make it easier for other parents who wanted to offer finger food to their children. Both through inspiration and information on the account, but also through the products that you will find here. All products on knatteplock.se based on promoting the child's development and own ability. To facilitate exploration and pleasurable eating. Carefully selected by me and my team. We hope you will like them."

-Elin Oresten

WATCH THE CLIP HERE

NEWS MORNING

Elin is a guest on the morning news! In the program, she bakes porridge sticks and talks about the benefits of introducing finger foods to her child. Come in and take a look!

OUR PROMISES TO YOU

All our products are based on promoting the child's development and own abilities.

Our Mission

Knatteplock was started out of a desire to change the view on baby food. Our mission is to inspire an exploratory approach to food so that more children can have a pleasurable and healthy relationship with food. We believe that the joy of eating is created by making the eating experience fun and exciting. To do this, an important factor is that children are given the opportunity to discover food themselves, at their own pace and in their own way. Therefore, our products should make it easier for them to practice their ability to eat and at the same time find it pleasurable.

Our vision

Our vision is that all children should grow up with a positive and joyful relationship with food.

We at Knatteplock wants to be part of the baby food revolution that means more children are allowed to be in control of their eating experience.

Product safety

Security with every bite

Through our quality program Knatteplock Care, we can offer both high-quality ready-to-eat baby food and non-toxic products that are carefully tested to meet the highest standards – to give you and your child peace of mind with every bite.

We work with care throughout the entire process – from the selection of raw materials to the quality control of materials and products. With safety as our top priority, you as a parent can feel confident that our products are safe and developed with your child's eating pleasure in mind.